Henricksen Elevates Bridget Wilson to Customer Experience Specialist – Design

A new Customer Experience Specialist – Design position has been created in response to feedback from account executives and design leadership. This position will help Henricksen manage and better define its design standards and improve designer capabilities across the organization.

Bridget’s new role will be the customer experience specialist for design, focusing on onboarding and training for designers, design content management and technology standards, and improving the customer experience for internal and external customers through technology optimization and digital transformation. Bridget will engage with customers, the project team, and external partners to provide quality design solutions that positively influence Henricksen’s customer experience, culture, and mission.

In Bridget’s previous role as team lead, she partnered with other design leads to develop and implement core processes and standards for all Henricksen designers. Bridget and the other team leads created a comprehensive onboarding program for new design hires and were responsible for all training sessions and content. Independently, Bridget also built and implemented Henricksen’s internal workflow management tool. As part of her new role, she will expand the means to capture additional functionality for all user groups beyond design. Bridget’s clients in this role included CDW, Northwestern’s Kellogg School of Management, Baird & Warner, Old National Bank, Beacon Properties, Thyssenkrupp, TK Elevator, and many more.

Bridget has been with Henricksen for seven years and in the contract dealer industry for 15 years. Before that, she was a graphic designer and production manager. Bridget has a bachelor’s degree in Interior Design from the Illinois Institute of Art and a BA in Linguistics from the University of Illinois.

Outside Henricksen, Bridget enjoys spending time with her husband, Jeff, fostering dogs with a local pit bull rescue (Players for Pits), growing vegetables in the summer, crocheting in the winter, and escaping to the north woods of Wisconsin whenever she gets the chance.

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